Top Ten “Tiny” SEO Tweaks For “Big” Impact
Search Engine Optimization can be a complicated and time-consuming endeavor. However, there are some small practices that can be implemented that don’t take too much time and that can really help your...
View ArticleLeveraging Google+ as a Link Building & Outreach Engine
I’d like to direct my readers’ attention to a recent of post of mine published on Search Engine Journal, detailing the benefits of using Google+ as platform for conducting outreach and building links....
View ArticleUse Your Employees as a Network of Link Builders and Content Marketers
Over at the Content Marketing Institute blog, I examine the idea of using your employees as an untapped marketing resource to aid in SEO and Content Marketing by devising a system where they help...
View ArticleThe 44 Nightmare Responses Your Agency Will Get When You Ask A Simple...
This is a satire of the type of responses you sometimes hear from clients when working at an agency, and is a collaboration of some awesome people on Reddit, who request to remain anonymous. The views...
View ArticleWhat Is SEO and How Do We Define It? Expert Opinions.
Insight on how to explain SEO to everyone, including your Mom. SEO is often misunderstood, and I have found that its definition varies dramatically from practitioner-to-practitioner. So, what is SEO? I...
View ArticleSharing Other Peoples Content and Simultaneously Promoting Your Own
I share content created by other people and do not exclusively self-promote. Social media is the main marketing channel that I use for personal branding. I frequently share content written by my...
View ArticlePython Script for Creating an XML Sitemap with rel=”alternate” hreflang=”x”
Google specifies three scenarios for which rel=”alternate” hreflang=”x” is recommended: You translate only the template of your page, such as the navigation and footer, and keep the main content in a...
View ArticleGet “Natural” Anchor Text from Infographic Embed Codes using JavaScript
State of Infographics and SEO? Infographics are an excellent part of a well-diversified content marketing arsenal, and although it should not be the sole reason for their creation, offer a great many...
View ArticleCan I use blackhat article spinning (spintax) for whitehat purposes?
Whilst chatting in our office last week, reminiscing of ye old SEO tactics such as article spinning, automated backlink tools, etc, we started talking about article spinning and how it might have some...
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